VMT Announces VCOMP - Our Digital Marketing Platform

We have been quietly at work developing our most recent product offering, which is a managed services platform designed to help businesses with generating leads and opportunities.  Our solution, dubbed VCOMP for "VMT's Digital Communications Platform" leverages the technology that we have been using combined with social marketing, search engine optimization and marketing, ongoing content generation, and analytics and reporting to provide demonstrable results in the form of new business and increased sales.

VCOMP leverages Drupal, the robust open-source web content management system we use, combined with Google Analytics and integration with a back-office CRM solution such as SugarCRM, SalesForce.com, or Microsoft Dynamics CRM to provide a comprehensive technology platform ideally suited for facilitating lead generation and lead capture, and ongoing client management.

The key to our approach is in our ongoing managed services.  We realized over the years as we deployed these solutions that our customers were not fully utilizing them.  Several months after go-live most of our clients had yet to publish an e-newsletter or post a new blog.

Our offering provides ongoing content generation in the form of newsletters, blog postings, case studies, and discussion forum seeding.  This is combined with our Employee Evangelism Program, whereby we train company employees on how to leverage social networks such as Twitter, Facebook, and LinkedIn on how to help promote the company and generate new business. 

When combined with traditional search engine optimization, search engine marketing, and traditional marketing efforts the result is a dramatic increase in website traffic and, most importantly, lead capture and lead conversion to new customers and new business.

Contact us today to learn more about this offering.